Shop by Stage
From bump to baby and beyond, shop by stage to find the perfect products to support you every step of the way.
Most loved
Shop our best-selling maternity and postpartum essentials — loved by mums, midwife-approved, and designed to make your journey smoother
2-in-1 UV Steriliser & Dryer
Everyday Maternity Bra
Slimline Nursing Pads (40pk)
From pregnancy to postpartum, our carefully curated packs are filled with trusted essentials.
Thoughtfully designed to support your comfort, recovery, and care every step of the way.
Hospital Bag Essentials
Breastfeeding Bundle
Breastfeeding Essentials Kit
Shop your go-to maternity and postpartum essentials — and score a bonus offer while you’re at it. Because being prepared should come with perks.
Dry Wipes (100pk)
Maternity Pads (24pk)
Everyday Maternity Bra
Shop by Product
Shop by product for the perfect essentials from bump to baby and beyond.
Maternity Blog & News
Find Your Perfect Flange Fit (Australia’s Guide for Comfortable, Efficient Pumping)
Struggling with pumping pain or low milk output? Discover how to find your perfect breast pump flange size. Learn how to measure, when to adjust, and why the right fit makes pumping more comfortable and effective.
Learn more
Maternity Pads vs Period Pads
Postpartum bleeding (lochia) is heavier, longer, and very different from a period—making maternity pads a must. Discover why regular pads don’t cut it, how long you’ll need maternity pads, and tips for a more comfortable recovery.
Learn more
How to Care for Your Breasts While Breastfeeding
Discover gentle, effective ways to care for your breasts while breastfeeding. Learn how to soothe sore nipples, prevent mastitis, and build self-care routines that support your comfort and confidence.
Learn more
Our Story
Here for the mums.
New Beginnings is an Aussie brand dedicated to quality, care and all things maternity. We offer thoughtfully designed pregnancy products and postpartum essentials that cater to the unique challenges of motherhood, with a mission to enhance your journey and create a fulfilling and rewarding experience for mum and bub.
We’re here for you from the very beginning. Whether you’re preparing with supportive maternity bras, exploring the freedom of our wearable breast pump, or ensuring feeding safety with the trusted 2-in-1 UV Steriliser & Dryer — we’ve got you covered every step of the way.
We know that motherhood can be overwhelming, but we’re here to make it easier for you. Our products are backed by research and loved by mums just like you.
Bump into us in-store!
