We are very happy to invite you to come and visit us at the Pregnancy, Babies and Children's Expo that is happening at MCEC South Warf Melbourne from Friday the 8th to Sunday the 10th of July.               This is a great opportunity to come and try on our New Beginnings maternity bras and get recommendations from our team. Not to mention there'll be some very special...

In the second edition of our Boogle Blog, we’re going below the support belt, touching on all things ‘pelvis’ and how to deal with any discomfort you may experience during pregnancy. Pelvic pain is one of the most common things a pregnant woman will experience and affects almost all of us. If you speak to a professional they may refer to it as Pelvic...

  Welcome to our very first Boogle Blog. A series of posts that tackle the weird and wonderful topics that parent’s search on Google.  Each month we’ll cover a new topic, and look at ways we can help you along your journey. Today’s search topic is: Will my areolas go back to normal size? From boobs, to baby feeders. What happens to our breasts...

Newborn Baby Essentials Checklist  With a new baby on the way, trying to anticipate everything you’ll need for the first few months of their life can be overwhelming. There’s a lot to stock up on when it comes to baby essentials – the first 3 months especially – but don’t worry, we’ve got you sorted!  Here’s our list of all the most important new...

How long should a newborn feed for?  When your new baby arrives, you’re bound to have a million questions. How to swaddle them properly, how to tell whether they’re sleeping enough or too much, or if they’re too hot or cold… and just what the heck are breast pads for anyway? Yep, there’s a lot to learn about caring for your newest family member....

What is newborn cluster feeding? If it seems as though your newborn won’t stop feeding, no matter how often they are fed, it could be they’ve entered a phase called cluster feeding. Newborn cluster feeding is when your new arrival starts eating in batches (or ‘clusters’), and the pattern is pretty easy to pick: you’ll notice your newborn constantly rooting, fussing, resting and feeding...

Baby Fruit Size Comparison: How big is my baby? Working out your baby’s size by comparing the impending arrival to various foodstuffs is a fun and handy way to understand the different stages of your bub’s growth, and when it comes to estimating your baby by week, fruit and veggies are great comparative tools. So, to help you answer the question, ‘How big is...

Pregnancy is hard, child-birth is hard, but no one really talks about how hard the recovery after birth can be… Everyone gives you tips on how to manage your pregnancy, and how to look after bub, but what about you? Well we’ve got you mama, we’re here to tell you the top 8 things that you need to know about your body after birth! ...

This week is Women’s Health Week (WHW). From 6th September to 10th September, WHW aims to bring attention to, and support women’s overall health and general well being. Providing resources and information for those who may be struggling as well as offering a reminder that looking after your health is important.  We know that looking after yourself can be difficult at times, with so...